Julie A. Northcutt

As an entrepreneur in digital media, Julie Northcutt launched to deliver the efficiencies of digital technology to senior care companies, professional senior caregivers and families. After graduating from the Missouri School of Journalism, she jumped fence from writing to advertising sales, due to her attraction to launching new business streams for companies. She credits her entrepreneurial skills to experiences gained while growing up on a family farm. She joined USA Today and then became a pioneer in the internet, launching the online advertising sales for Often having hobby businesses on the side, she finally saved her money to start her own business, a senior home care agency, combining her entrepreneurial skills with a service she had personal experience in. She grew the agency to be a leader in the Chicagoland market and sold it to a national company in order to focus full-time on Caregiverlist. provides the online tools she wished she had when she owned the senior home care agency, serving as a reliable resource for senior care professionals, adult children and seniors. Caregiverlist answers all the questions that begin when senior care becomes a need, while providing efficient business tools for senior care companies. She credits clients, employees and business colleagues with keeping the idea for on track and contributing to the continued success with their suggestions and feedback.

Elisse Porter

Elisse Porter began her entrepreneurial pursuits after working in management for Hyatt Hotels in Vancouver, B.C., Tokyo, Japan and San Francisco, California, spending 5 years with the company. She then created the largest, most prestigious corporate concierge business located in 23 major cities across the U.S and Europe. Her concierge company was responsible for creating a whole new industry. Clients included the Who’s Who of Fortune 500 companies, such as American Express, GM-Onstar, Goldman Sachs, Fidelity Investments, Microsoft, MasterCard, and Charles Schwab, to name a few. The company provided services to private members, Class A luxury office building tenants, credit card companies as loyalty programs and on-site at large companies as an employee benefit. While owning the company, she decided she wanted to live some place where she would not need to run from earthquakes, after experiencing quakes in both Tokyo and San Francisco and she relocated to Scottsdale, Arizona. After 12 years, and growing the concierge company to millions in annual sales, she sold it to a national company and pursued a career in real estate, catering to high-networth individuals. She also began a consulting career focusing on small to medium-sized companies. She enjoys sharing her leadership and management skills with other entrepreneurs and met Julie while serving on the board of the Arizona Entrepreneur’s Organization, where she has been a member for many years and has served a few terms as president.

Mark Petrowsky

Mark Petrowsky developed his design skills at the University of Illinois at Chicago and worked as a design intern for Morningstar, Inc., while in college. He saw the fast-growth of the internet during his internship and worked on freelance design projects. He has been involved with the design for since inception. He works full-time as the Senior Manager for Interaction Design at and keeps’s design on track as director of design.

Board of Advisors

Sam Borland - Young President’s Organization
Mark Fister – C.N.A. Insurance
Maria Katris – Built in Chicago
Barry Schain – Center Creek Development
Lisa Sneddon – Senior Living Experts
Peter S. Walker – Univision Communications
Anonymous: 3 Board Members Prefer to Remain Private

Sam Borland

An early pioneer in the internet, Borland founded in 1996, an online event planning company. She raised nearly $1 million in investment capital and later sold the company to a national search directory. She then focused on her family, becoming a mother to 3 children. She joined the Chicagoland Young Entrepreneur’s Organization (EO) as part-time Executive Director in 2002. In 2008, she became Executive Director for 2 chapters of the Young President’s Organization (YPO) and has coordinated and managed learning events for business organizations such as Gathering of Titans, TiE Midwest and BioAngels, to name a few.

Mark Fister

The author of a book on how to invest with online tools in the early 1990’s, Fister was a pioneer in internet technology way before search engines existed. He has launched online products for several companies, including As a strategic management consultant he focuses on development of new products and process improvement. He is a graduate of MIT and Kellogg School of Management and currently works with C.N.A. Insurance.

Maria Christopoulos Katris

An executive working with Arthur Anderson in their consulting division for health care companies, Katris later joined the Huron Consulting Group before moving on to become a strategist for Chicago’s Northwestern Memorial Hospital. She then followed her entrepreneurial spirit, having worked in family businesses, and launched the Nanny Boutique, while starting a family of her own. Now she serves as Executive Director for Built in Chicago, an online community founded by highly successful Chicago entrepreneurs to develop synergy between Chicago angel investors, venture capital investors and digital companies.

Barry Schain

An innovative developer of commercial real estate, from parking lots to shopping centers to senior housing, Schain brings creative solutions and financial investors together to build successful properties. Brokering “dirt”, he has built shopping centers, movie theatres, pharmacies, hospitals, outlet malls and senior living complexes to meet the needs of communities, investors, local zoning boards and politicians in multiple markets.

Lisa Sneddon

As president and founder of Senior Living Experts, Inc., Sneddon manages a team of senior care professionals who assist families to find the best senior care options in the Chicagoland area. Her team identifies the senior care needs, geographic requirements and budget and escorts the senior on tours of appropriate senior living facilities. She previously served as Director of Community Relations at Sunrise Senior Living. Currently she is also pursuing a degree in interior design, with an emphasis in senior living innovations at the Harrington College of Design.

Peter S. Walker

A media executive, joining Tribune Broadcasting in 1987 as a local sales manager, he later served as vice-president and station manager of KTLA-TV, Los Angeles, then general manager of superstation WGN television and group vice-president of Tribune Television, overseeing 9 television stations. After becoming senior vice president of Tribune Broadcasting group, he exited the company and became managing principal of Auvergne Holdings, investing in middle market companies. In July, 2010, he joined Univision Local Media as president. The newly created division aligns operations and sales for Univision’s local television stations, radio stations and interactive properties. He earned an MBA from the Kellogg School of Management.